“Less is more.” This is a phrase that I said often to my customers. First of all, it is important to wear moisturizer on your face, but I will get into more detail with that another time. The mistake that people often make, is the amount that they use. After observing many customers slather creams on their face, it started to bother me a little bit.
Most face creams, especially the expensive ones, are highly concentrated. Some people don’t want to shell out the money for a tiny little tube of cream that looks like it will be gone in a matter of weeks, and understandably so. For some of my customers, money wasn’t really an issue, but I saw them return way too often for a new tube of cream. While many salespeople might love the idea of customers coming in frequently to buy more products, I feel that it’s dishonest. I wondered if some salespeople might even encourage their customers to use more than necessary. But most of all, incorrectly using a product can result in not getting the desired effects.
Most people generally use a dime-size amount. I am not sure why, but this seems to be the go-to measurement. My advice is to start with a pea-size. Squeeze a small bit of the product onto the back of your hand. With a fingertip, take a dab and work into your forehead, then take another dab and move to a cheek, continue around the face until the product is gone. With eye cream, you need even less, just a tiny dot on the back of the hand again, dab with the finger, then pat under the eye .
With some hair products, but not all, this applies as well. Serums, shine creams and leave-in conditioners do not require a lot to be effective. In fact, using too much can leave hair greasy or weighed-down. Squeeze a very small amount, pea-size, into your hand, rub together, and work into hair starting at the tips. You should not put these types of products onto your roots or scalp.
Not only will your products be more effective, you will be saving money by not having to replace them so quickly. If you feel you aren’t using enough, just use a tiny bit more. It’s much easier to squeeze a little more onto your hand than it is to try to put it back into the container.